https://www.dmaccarone.com/work daily 1.0 2025-08-07 https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1540249039894-5CW4BN2BPLNWHVI9GXGR/flaner_merch.jpg Work https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1539817892461-PI0MZOCJ9GSR2UE8WCST/virtual_kitchen_1.jpg Work Food Map A geo-tagged map of Australia teaches students about the origins of local Australian produce. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1539810763791-TM8OXHOAMHZQ545LO6T6/moral_issues_mockup.jpg Work The concept: to encourage a critical dialogue on the impact of moral issues in business, using the Volkswagen emission scandal as a reference. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1543443087426-2PM5GZEUGVWCNBRAT483/understanding_nutrition.jpg Work https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1544664623542-IGW449332XEDLJ7BJTEP/sigelman_cvr.jpg Work Life Span Human Development asks fundamental questions why humans develop the way we do. The cover speaks to contextual human development – that human beings are shaped by the environments in which they live, be they sociological, cultural or historical. A double exposure physically demonstrates how the woman’s silhouette has taken on the form of the outside world. Her self reflective pose and the yellow overlay which highlights her temple connote a process of cognitive transformation. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1545090712367-UT0SWQC1S0BVKKZCX0UW/phillips_2e_cvr.jpg Work Electrical Principles covers the basic theory required by trainee electricians. A predominantly male, sometimes low-literacy level demographic called for a user-friendly design. Transforming the title into a neon sign connotes the idea of electricity in a simple yet energetic way. Metallic foil was used to add impact. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1545071000187-KZ75OVWUBTMGN48J8LQS/guess_magazine_pitch.jpg Work Guess Double Page Spread in Men’s Style Magazine. Services Provided: Design, Photoshoot Art Direction, Project Management (Coordinating the booking, briefing and management of Photographer, Stylist and Copywriter) https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1545091427782-Z2G76X6098II6JW8G6UB/beauty_therapy_cvr.jpg Work The brief was to keep it fresh, professional and mindful of current beauty trends. Perfection in imperfection was my starting point. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1546634080291-N3H5OVHPPR198ORDSND7/edited.jpg Work Mercedes-Benz 52pp Lifestyle Collections Catalogue As the designer assigned to this project, my involvement spanned conception through to finished art. The catalogue utilised a mix of stock and product photography. I art-directed the photoshoots and worked on post-production. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1546633909951-AWOQ8WJXLI2ET00DN9CR/edited.jpg Work The client wanted a logo that was refined, classic and dependable. A thick card stock with contrast trim was chosen to reinforce the structural nature of their work. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1533712240016-K598ITC2OXC5VAW8YY0P/middle_east.jpg Work The brief: A unified series design of 16 Modern History titles for Australian Senior School Students. The catch: Budget constraints meant historical cover shots were out of the picture. The design pitch: Studying history is all about discovery, analysis and investigation. Why not riff off the budget constraints to inform a better learning experience? https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1539882434472-AXVIMWBB862EVBE5AYKP/image-asset.jpeg Work The Nelson Connect with History series was reimagined from a static text to a engaging, fully interactive iBook. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1606706838721-7VOJ99IXCRK9CI46AXW4/nike-metcon-6-flyease-mat-frasier-pe-release-dates-info-1.jpg Work https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1606706838721-7VOJ99IXCRK9CI46AXW4/nike-metcon-6-flyease-mat-frasier-pe-release-dates-info-1.jpg Work https://www.dmaccarone.com/the-finance-pulse-1 daily 0.75 2018-08-08 https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1533765642880-GB4HH62MLE1QR9AWHVVD/electrical_principles.jpg Electrical Principles - Electrical Principles This title provides foundation learning for Apprentice Electricians. Approachable, Practical, and a little bit cool. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1533765642880-GB4HH62MLE1QR9AWHVVD/electrical_principles.jpg Electrical Principles - Electrical Principles This title provides foundation learning for Apprentice Electricians. Approachable, Practical, and a little bit cool. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1533766795782-BYZLFZ3MSBWWYYAPISMJ/electrical_principles.jpg Electrical Principles The author is known for his friendly writing style, and I wanted to replicate a similar tone throughout the design. Internally, the pedagogy needed to be displayed in a way that was sound, organised and easy to follow. A range of worked examples and full colour illustrations make the basic principles easier to understand. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1533769965029-L7EKTEOOI2RX7Y6QZLJ3/electrical_principles_spread.jpg Electrical Principles Electrical Principles was the winner of the Best Designed Tertiary/ Further Education Book Award at the 2013 Australian Book Design Awards. It was a finalist in the Cover of the Year category, and proved to be a best-seller. https://www.dmaccarone.com/flaner daily 0.75 2018-10-18 https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1539824367972-QLVB7J9XJAOQ84XXZ3LJ/flaner_merch.jpg Flâner Born in 2010, Flâner organises free live DJ sets at unconventional outdoor venues in the city of Melbourne. Its founder, Joe Gannon, asked me create the branding. https://images.squarespace-cdn.com/content/v1/5b6a24cacc8fed4a372df6e4/1539824367972-QLVB7J9XJAOQ84XXZ3LJ/flaner_merch.jpg Flâner Born in 2010, Flâner organises free live DJ sets at unconventional outdoor venues in the city of Melbourne. Its founder, Joe Gannon, asked me create the branding. https://www.dmaccarone.com/contact daily 0.75 2018-12-12 https://www.dmaccarone.com/about daily 0.75 2025-06-30 https://www.dmaccarone.com/press daily 0.75 2018-12-15